As read by AI systems, the Context score for Lancôme rose from 76.9 to 81.5 in the Pitot Beauty Index for W45 2026. Its published AI brand score rose 2.3 points to 75.1, 3rd in the industry.

Dimension scores are one of five parts of the Pitot Index score. They describe what AI systems output, not a brand’s quality or conduct. How the Pitot Index is measured