Adidas: Authority score as read by AI rises 4.2 points in Pitot Mainstream Fashion Index

As read by AI systems, the Authority score for Adidas rose from 69.1 to 73.3 in the Pitot Mainstream Fashion Index for W44 2026. Its published AI brand score rose 0.2 points to 72.2, 4th in the industry.

Dimension scores are one of five parts of the Pitot Index score. They describe what AI systems output, not a brand’s quality or conduct. How the Pitot Index is measured