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Pitot Index® brand record

Puma

Sportswear

In W46 2026, Puma ranks 7th in the Pitot Sportswear Index with a published AI brand score of 67.1. That is up 0.4 on W45 2026; rank down from 6th. Its highest position is 6th (W30 2026), and it has been in the Top 10 in 17 of 17 published cycles.

Pitot Sportswear Index

View the Index
Current rank
7th ▼ 1
from 6th in W45 2026
Published score
67.1
+0.4 vs W45 2026
Measurement period
W46 2026
published 8 November 2026
First Top 10 appearance
W30 2026
Highest position
6th
W30 2026
Top 10 appearances
17
of 17 published cycles
Cycles in 1st
0
peak score 67.6 (W30 2026)
W39 2026: flagged cycleW39 flagged W30 2026 W46 2026

W39 2026 is flagged: one of the AI systems we measure returned empty answers to most questions that week. Its results stay in the record but are not reported as movements.

Ranking record — last 12 appearances
CycleRankPublished score
W46 20267th67.1
W45 20266th66.7
W44 20268th66.3
W43 20267th67.5
W42 20266th66.5
W41 2026=7th66.2
W40 20267th64.7
W39 2026 (flagged)6th57.7
W38 20266th66.7
W37 20267th64.2
W36 20267th65.2
W35 20267th64.9

Also in the Pitot Sportswear Index, W46 2026

Nike1st · 75.5 Adidas=2nd · 73.4 ASICS=2nd · 73.4 The North Face4th · 72.3 New Balance5th · 70.1 Lululemon6th · 69.4 Columbia Sportswear8th · 67.0 Under Armour9th · 61.5 Reebok10th · 59.7

About these figures

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