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Pitot Index® brand record

Sony

Consumer Technology

In W46 2026, Sony ranks 4th in the Pitot Consumer Technology Index with a published AI brand score of 74.8. That is up 0.2 on W45 2026; rank unchanged at 4th. Its highest position is 2nd (W40 2026), and it has been in the Top 10 in 17 of 17 published cycles.

Pitot Consumer Technology Index

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Current rank
4th —
from 4th in W45 2026
Published score
74.8
+0.2 vs W45 2026
Measurement period
W46 2026
published 8 November 2026
First Top 10 appearance
W30 2026
Highest position
2nd
W40 2026
Top 10 appearances
17
of 17 published cycles
Cycles in 1st
0
peak score 74.8 (W46 2026)
W39 2026: flagged cycleW39 flagged W30 2026 W46 2026

W39 2026 is flagged: one of the AI systems we measure returned empty answers to most questions that week. Its results stay in the record but are not reported as movements.

Ranking record — last 12 appearances
CycleRankPublished score
W46 20264th74.8
W45 20264th74.6
W44 20264th74.0
W43 20264th74.2
W42 2026=2nd74.4
W41 20262nd74.6
W40 20262nd74.7
W39 2026 (flagged)5th70.2
W38 20264th74.6
W37 20264th73.7
W36 20265th74.4
W35 20264th72.3

Also in the Pitot Consumer Technology Index, W46 2026

NVIDIA1st · 81.0 Apple2nd · 78.1 Google3rd · 74.9 Samsung5th · 74.7 Microsoft6th · 72.5 Amazon7th · 70.6 Intel8th · 68.8 Xiaomi9th · 68.7 Huawei10th · 65.7

Latest Pitot Index news — Sony

AI model cohorts diverge on Sony in Pitot Consumer Technology IndexW41 2026 Sony enters Pitot Consumer Technology Top 3W40 2026 Sony drops out of Pitot Consumer Technology Top 3W31 2026

About these figures

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